Showing posts with label book design. Show all posts
Showing posts with label book design. Show all posts

Wednesday, June 16, 2010

BIAD Degree Final Project







Project Tittle : A Sense of Etiquette, Justice, Honesty, Honour
BIAD BA (Hons) Visual Communication Final Project

Concept : This is the philosphy of being human. Etiquette,Justice, Honour, Honesty. It was developed by Confucius, a famous chinese philospher and educator. Ethics is a guide to daily life for everyone, to harmonise relations between
the individual, family, and society, in practice, reflected by human beings. This concept implies that there is a set of inherent distinguishing characteristics, including waysof thinking, feeling - also acting - that humans tend to have.
The idea is not judging the standard how best to live, but that such contents create a symphathy about changes or innovation.It has no shape or image neither has it any sound or smell. Seeing the unseen would make this ever exciting for the whole universe. I believe that Etiquette, Justice, Honour, Honesty will never change. Even mankind and the whole universe is changingbut this visual experiment could develop a representative form for this.I am discovering the beauty of this philosophy, an unseen language or words.

A book you should never miss it, ask me for the digital book preview. :)

Wednesday, May 26, 2010

I See / Emotion for D&AD Student Awards 2010




I See / Emotion had entered D&AD Student Awards 2010,
and lucky to be choose as one of the Inbook Nomination
under What Else Do You Do? categories.
Thank you again for those who help in this project, especially
my lecturer Phil Thompson.

here is the link to the D&AD Student website:
http://studentawards.dandad.org/2010/categories/24/what-else-do-you-do/01253/miao-sum-laon

Saturday, March 27, 2010

D&AD 2010 Entry_I See / Emotion













The Open Brief Entry for D&AD 2010, which continuous project
from I SEE / Emotion. Texture added on the cover to enhance
the feeling of emotion.

*special thank to photographer, Zhao Yi and Poon Yan